Blog
Reduce, reuse, recycle. Did you know you can do the same thing with your creative content?
Besides being a time-saver, repurposing previously successful content reinforces your brand’s messaging, gives your content an SEO boost and can reach audiences that may have missed out on information the...
It’s no secret carriers are struggling to find and hire qualified truck drivers. The number of drivers leaving the industry continues to outpace those entering. At the same time, increased demand for shipping is accelerating the need to hire, causing the competition for those few available drivers...
Team driving is all about keeping your trucks – and the goods within them – in motion, but it can be a challenge successfully engaging drivers for these positions.
As a recruiter, you may wonder how you can overcome those hurdles and successfully hire teams to reduce delivery times, operate...
It's one thing to craft interesting copy, but it's equally important to engage with drivers on your social media platforms. They are on the road a lot, logging long hours. Feeling connected? Well, it’s key.
That’s why engaging with your team and your audience on social media is important and...
Think your company is getting along without a driver-specific website? If you’re only focusing on job boards, you may be missing out on valuable leads.
When well-executed, a website geared towards driver recruitment can make it easier for drivers to find you and get a better sense of your company...
Read more: Why a Driver-Specific Website Matters for Your Fleet
“Turn lemons into lemonade" – that’s the saying, right?
How much tartness are you seeing on your social media feeds from negative driver feedback? What are the implications, and how can you use negative comments to turn the corner to positively represent your company?
While it may not seem like...
Read more: Handling Negative Driver Feedback on Social Media
